Related topic: Leeds BS

The lender has reduced 95% LTV products for first-time buyers and home movers.

The Society says the new initiative provides brokers with a practical opportunity to engage with clients.

Lee has worked in business development for Coventry and Earl of Shilton Building Societies.

The lender has reduced two and five-year fixed rates at 95% LTV.

Annette has over 35 years’ experience in financial services, holding senior leadership roles at Lloyds Banking Group, Bank of America and mbna.

Leeds Building Society is extending higher income multiples, intending to help first-time buyers looking towards second-stepper homes.

The Society has bolstered its intermediary team with the senior hire.

Just Mortgages becomes the second business to benefit from the process, with more intermediary partners planned.

Leeds Building Society is reducing mortgage rates by up to 0.26% across its range from Friday 2 January 2026, with cuts applying to 169 products.

Leeds will use the data insights to support brokers, protect customers, and shape long-term lending strategy.